10:30pm: You hear it all the time: be aggressive. Aggression, aggression, aggression is supposed to be the key to winning poker, right? No doubt there’s some truth to that. So what makes you or anyone an aggressive player? Are you classified as an aggressive player if you bluff a lot? To answer this question, let’s backtrack and define the different types of aggression. There are two forms: (a) wreckless and (b) well timed.
Wreckless aggression is pretty much an illogical, alpha-male sort of aggression for those with bigger egos than IQs. People who are wrecklessly aggressive bluff in spots where:
- There is no value in doing so.
- Fold equity doesn’t justify the push
- Their table image has been established such that the whole purpose of bluffing has been negated
- They have no regard for the range of cards they will get called with in spots they choose to push
On the other hand, well timed aggression is aggression that is completely deliberate and well thought out. If bluffing is “madness” then well timed aggression is definitely the method behind the madness. Well timed aggression may consist of times where:
- The estimated odds of your opponent folding offset the smaller chance you will get called
- You have established a level of trust with your opponent such that the move is well disguised
- The board is such that your opponent has more cards that could beat them than cards that cannot
- Your opponent cannot logically call without one or two exact cards in their hand
Either way, obviously the result we are trying to acheive is to get our opponent to fold, which is why we call this technique bluffing. We don’t have a hand, and we would like to win the pot without having to show our cards.
Now that we’ve established the two kinds of aggression (that consequently lead to bluffing), let’s decide which kind is a more suitable choice for the winning heads up sit n go player. While I award brownie points for courage for those who practice wreckless aggression, the path to true heads up sng success is paved with well timed aggression. There are simply times when it makes absolutely no sense to bluff. Let’s examine these times:
- In the 10/20 blinds, and you only have 20 invested in the pot. Your opponent has bet the pot, and you have absolutely nothing. Let it go, there is no value in protecting what little you have in the pot at this point. Wait until the blinds mean something to start stealing.
- When you suspect that your opponent has caught on to the fact that you’ve been stealing quite a few pots. The more pots you drag, even if they are small, the more likely you are going to be forced at some point to prove you’ve got the goods. People catch on. This is why I suggest waiting until later to start firing with air, because establishing a tight image early on is worth more later on when the blinds actually hurt to lose.
- When you’ve just shown a bluff. I can’t tell you how many times I see people show a bluff, and then try the same move again no more than 10 seconds later. I’m well aware that some people would think that I would think that there’s no way someone would do it twice in a row without having the goods, therefore I might give them the benefit of the doubt and fold the second time. Problem with that thinking is that most people aren’t on that 2nd-3rd level of thinking, and will simply call you the next time you bet big — as they should, because you have betrayed their trust.
- When pride is starting to get in the way. We’ve seen this situation before: you’re trying to bluff someone, and they keep calling you with bottom pair — and frankly, it’s pissing you off. First off, STOP. This is not about pride, or bragging rights, or who’s got the biggest kahunas. This is about money, and it’s clear that your opponent doesn’t trust you. To counter balance this, you should probably take him to a place I like to call “value city”. It’s nice up there.
- When the risk/reward ratio is too low. Way too often, I see people fire 400 on the river into a pot with 80 chips in it, I fold, and then they show me 9 3 offsuit. Ok, so what? You risked 400 chips to get 40 of your own back? Even if I fold 9 times out of 10, that’s only a net profit of [40 x 9] = 360 chips. The one time you get called you lose 440 chips. Does that sound like a winning proposition to you? I would sure hope not.
After everything I’ve just presented you with, the main thing you need to know is that wreckless aggression is -EV, while well timed aggression is +EV. There has to be some kind of deliberacy within your system of bluffing for it to be effective. Just because something is deliberate and premeditated doesn’t mean it is dechipherable. The trick to effective bluffing is coming up with your own undechiperable method of aggression.
The key to successful bluffing is to be a good storyteller, because when you bluff, you are attempting to tell a story — even if false. The story has to be believable, or else the whole purpose of such a move is null and void. When your opponent is faced with a tough call in the later stages of the hand, they will probably try to piece together the fragments of the story to see if everything “fits”, and then come to a conclusion on whether or not your story is believable to them. Wreckless aggression and well timed aggression aside, there is a such thing as a good bluff and a bad bluff. Let’s try to pick them apart.
- The bad: You’ve played pretty tight the whole match. Whenever you’ve raised, you usually held two cards 10 or higher (KQ, AK, QJ, etc), and your opponent knows this. This time you’ve raised to 90 (from 30) preflop with AsKd - and the flop comes: 5d 6c 9h. You make a pot-sized continuation bet, and your opponent calls. The pot is now 540.The turn is 7h. Your opponent checks to you, and you decide to check behind, hoping to hit one of your overcards. The river is a total brick: 2s, and your opponent once again checks to you.
Being perfectly honest with yourself, you’re probably a little upset that you have so much money invested in this pot with such a premium hand, and you’ve totally missed the board. You’re almost 100% sure you’re beat but you feel your opponent can’t call unless they hold an 8, so you decide that you want to throw a temper tantrum (because you missed) and steal this pot by betting 500 on the river. You do so, and your opponent goes into the tank.It is at this moment that your opponent is piecing together the story you have just told them to see if it makes any sense. Every time you’ve raised preflop, you’ve held two high cards. Therefore, there’s really no scenario with you raising preflop that involves you holding an 8 in your hand, unless you raised with 88, but that’s not entirely likely. You checked the turn when the straight hit the board, which means that you were either scared of the card, or you totally loved it. If you had an overpair, you would have probably bet the turn to see where you were at with the intention of folding to a raise.
In addition to this, if you had an overpair, the river bet is entirely too large for this holding to make sense. With an overpair, you would want a call. 500 screams, “please don’t call me”. Therefore, a logical mindset would deduce that you’d either have the straight or nothing at all in this spot.Given your normal preflop raising range, and your betting patterns on this board, it now starts to make sense that the story you are trying to tell is false. Your opponent calls with A9, and you were caught in a fairly non well-thought-out bluff.
- The good: Good bluffs involve manipulating “sure fire” information. That is, the rare times when you are able to put your opponent on a VERY specific range of hands. This will enable you to represent cards that you know are scary for your opponents hand. For example, as stated before in one of my articles (on Tells, I believe) most opponents who raise 4x preflop are holding mid pocket pairs almost all day. Your opponent believes you to be a relatively loose player, but knows that your calling range is a lot more narrow than your raising range. Therefore, when they make a 4x raise preflop and you call, it is reasonable to assume that they are thinking that you are holding overcards to their middle pair preflop.Let’s say that your opponent makes it 80 to go in the 10/20 blinds preflop on the button, and you call not even looking at your cards. In fact, it would be a good exercise in this hand to stick a post it note on where your cards are just to emphasize that cards aren’t as important as the storytelling is.
The pot is now 160, and the flop comes 2c 3c 9s. You believe your opponent to be holding 44-88. They make a bet of half the pot (80 - which, by the way screams “I’m leaving myself room to fold this weak hand”), and you decide to call with the intention of bluffing the turn if (a) the flush completes or (b) an overcard hits. The pot is now 320, which means you have 160 chips invested into the hand.
The turn is an excellent card to pull this move off (Kc). Your opponent bets half the pot once again (160), but this time, you decide to raise and represent either/or the club or the king. You decide to raise to 460, making it another 300 to call for your opponent. Once again, as we discussed before, this is the moment where your opponent goes into the tank and pieces together the story. Here are some of the facts that add up to your raising seeming truthful:
1. You are sure your opponent perceives you as tight, and you called a 4x raise preflop
2. You just called the flop, which is often what someone with overcards and more frequently, a flush draw would do.
3. Your opponent doesn’t know that you know that their 4x raise means “middle pocket pair”, and as a tight player, you’ve shown a tendency to at least have the highest card on the board in raising situations
4. A flush draw just completed, which is yet another way their hand could be beat.When you add up all the facts, the benefits of folding outweigh the risks of calling, and since your story seems believable, your opponent decides to lay his hand down, and you drag the pot.
So to summarize, equally as imporant as how you bluff is the times you choose to do so. Think about these things, and whether or not the bluffs you tend to make do, in fact, make any sense at all. Before you think about pulling the trigger, make sure all the facts line up. Then and only then will you begin to see the true value in storytelling.

Start a Clean Slate at a New Room, a New Sharkscope, and Keep HFL Free in the Process




, Benefield flipped over 
for the jack-high straight. Brandon Cantu turned over 
for a pair and nut flush draw. The
on the river completed Cantu’s flush and David Benefield finished in 73rd place.
against Garrett Beckman’s pocket jacks. Both players liked the 
flop, Ramdin with the nut flush draw and Beckman with a set of jacks. But when the board paired a five on the turn, only Beckman was pleased. Victor Ramdin has many WSOP event cashes and has grossed well over $2 million in tournament play. Surprisingly this was Ramdin’s best WSOP money finish, providing $96,500 for his 64th-place finish.
